True Influence vs. Fleeting Fame: Lessons from Esther

We live in a culture where influence is measured in likes, follows, and engagement rates. But is that real influence?

Esther’s story in the Bible gives us a radically different definition. She didn’t seek a platform. She didn’t build a personal brand. Yet, her obedience to God changed the course of history.

1. True Influence Is About Purpose, Not Popularity

Unlike modern-day influencers, Esther wasn’t looking for recognition. She was placed in a position of influence, but she remained faithful to God’s timing rather than pushing herself into the spotlight. Her story reminds us that the impact God calls us to isn’t about chasing visibility—it’s about walking in purpose.

2. Influence Requires Boldness and Obedience

When Esther learned about Haman’s plan to destroy her people, she didn’t act impulsively. Instead, she prayed, fasted, and sought wisdom. Today’s culture often rewards quick reactions, but true influence comes from responding in obedience to God, even when it’s risky.

3. Influence Leaves a Legacy, Not Just a Viral Moment

Today’s social media trends are forgotten in days, but Esther’s influence has lasted for generations. Her story challenges us to ask: Am I chasing short-term recognition, or am I building something that will last?

Where Is Your Influence Focused?

You don’t need a platform to have influence. You have an opportunity to impact your family, your workplace, and your community in ways that may never make headlines—but matter deeply in God’s plan.

📚 Get my book The Ultimate Influencer: Lessons from Queen Esther to learn more: https://ashleyvarner.com/esther

🎧 Listen to the full podcast episode to dive deeper: